Neil H. Baum, MD, presented “Telephone Techniques to Generate New Patients” for the Grand Rounds in Urology audience in December 2020.
How to cite: Baum, Neil H. “Telephone Techniques to Generate New Patients” December 2020. Accessed Nov 2024. https://dev.grandroundsinurology.com/telephone-techniques-to-generate-new-patients/
Telephone Techniques to Generate New Patients – Summary:
Grand Rounds in Urology Contributing Editor Neil H. Baum, MD, Professor of Urology at Tulane Medical School, offers advice on improving clinic telephone protocols, which in turn can help generate new patients for a practice. He discusses the importance of telephone etiquette, as well as specific techniques that are important to do correctly. Dr. Baum urges consistency when answering the phone, and stresses the importance of giving top priority to new patients. He covers different ways to improve the new patient telephone experience, and emphasizes the importance of avoiding gaps in phone coverage during office hours. Overall, he urges practices to get rid of phone trees and highlights the importance of talking to a human. Dr Baum also offers some advice on how to handle after hours telephone calls that will help maintain a good patient experience.
For more commentary from Dr. Baum, visit his Improving Your Urology Practice page.
ABOUT THE AUTHOR
Neil H. Baum, MD, is a Clinical Professor of Urology at Tulane Medical School in New Orleans, Louisiana. He is also a retired urologic surgeon. Additionally, Dr. Baum serves as the Medical Advisor to Vanguard Communications Group. Dr. Baum is the author of Marketing Your Clinical Practice - Ethically, Effectively, and Economically, which is in its 4th edition, has sold over 175,000 copies, and has been translated into Spanish. He also wrote The Complete Business Guide to a Successful Medical Practice, which was published in 2015. Dr. Baum was the columnist for American Medical News for more than 25 years. Dr. Baum also wrote the popular column, “The Bottom Line,” for Urology Times for more than 20 years. He is a requested speaker each year to the Practice Management Seminar for the American Urological Association (AUA), where he discusses techniques for making urology practices more efficient and more productive. He has written more than 9 books on practice management and over 250 peer-reviewed articles on various urologic topics. Dr. Baum is also the medical advisor to Vanguard Communications Group.
